Social Media Platforms - The Usual Suspects Incorporating social media on your website requires using many tools. We continue this series with the "usual suspects" of social media platforms, additional options, and recommended tools for creating content. Facebook Personal accountAll Facebook users must begin by creating a personal account. You can then establish pages for businesses and groups. The essence of Facebook is personal interaction, based initially on your friends, relatives, … [Read more...] about A Guide to Incorporating Social Media with Your Website – part 2
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A Guide to Incorporating Social Media with Your Website – part 1
PART 1 - Social Media Overview Integrating social media into your website is an important way to widen your reach, deepen engagement with your audience, and build brand recognition. It’s a form of digital marketing that can be fun and fulfilling. When used with intelligent strategies, social media contributes to increased support, sales and donations. Tell Me a Story The essence of social media for me is telling stories and building community. My dad was a great storyteller. He … [Read more...] about A Guide to Incorporating Social Media with Your Website – part 1
Let’s Use Google Hangouts for Our Meeting!
In my last post, I shared my list of viable tools for videoconferencing. Several clients then requested that we use my preferred tool, Google Hangouts, for our future meetings! The only glitch was that they were unsure about how it worked. Voila! It became the perfect subject for a new blog post! If you don't already have a Google account, I highly recommend that you set one up. Google provides an entire suite of applications, which includes Hangouts, Gmail, YouTube, Drive, and Docs. As a … [Read more...] about Let’s Use Google Hangouts for Our Meeting!
Free Videoconferencing Tools for Remote Teaching
Overview After I moved to Florida, I taught my graphic design class at Lasell College remotely for the first time. It took a lot of discussion, thought, and research into videoconferencing tools. During the previous year, I completed Lasell's professional development course on online teaching and got my certification. Teaching online doesn’t involve regular face-to-face interactions that adhere to a traditional schedule. Students can do the classwork on their own time, from any location. … [Read more...] about Free Videoconferencing Tools for Remote Teaching
Useful Site for Small Businesses (w/ green biz section!)
The federal government has a very useful website for small businesses: https://www.usa.gov/business You'll find all sorts of resources for: building a small biz community asking questions & discussing issues starting a small biz registrations, licenses, & permits legal compliance expanding your business I was checking out the green biz practices this morning (thank you Jessica http://twitter.com/Mangojess). There used to be a nifty 10-step green guide for new business that … [Read more...] about Useful Site for Small Businesses (w/ green biz section!)