Front-End Fundamentals I: Learning Cohort (6 Class Series)
Begins April 20, 2021
Anne is teaching this class, hosted by Girl Develop IT (GDI)
The front end of a website is the part that users interact with. Everything that you see when navigating on the web, from fonts and colors, layout and media, to drop-down menus and sliders, is a combination of HTML, CSS, and JavaScript. In this beginner-friendly course, you’ll cover the basics of HTML and CSS to begin building and editing web pages.
What: GDI (Girl Develop IT) online 6-class series with Anne Katzeff When: Tuesday April 20, 6pm-8pm EST (3pm-5pm PST) Thursday April 22, 6pm-8pm EST (3pm-5pm PST) Tuesday April 27, 6pm-8pm EST (3pm-5pm PST) Thursday April 29, 6pm-8pm EST (3pm-5pm PST) Tuesday May 4, 6pm-8pm EST (3pm-5pm PST) Thursday May 6, 6pm-8pm EST (3pm-5pm PST) Where: GDI online class Price: $240. Reserve your spot on the GDI site: Front-End Fundamentals
Recent Events
Introduction to WordPress
March 16, 2021
Anne is teaching this class, hosted by Girl Develop IT (GDI)
Welcome to the Wonderful World of WordPress!
Have you ever wondered what all of the hype is about WordPress?
You’re not alone. The hype is well-deserved. What started out in 2003 as a blogging platform has evolved into a full-fledged Content Management System (CMS). WordPress is currently the most prominent CMS in the world! WordPress is a free, open source software application that you can use to build websites and blogs with little or minimal knowledge of web coding.
Sample of a Post
In this 2 hour class, we will compare WordPress.org with WordPress.com and discover the key attributes of shared and managed hosting plans. We’ll learn about installing and configuring basic settings in WordPress, choosing and installing a theme, adding new pages and posts, creating nav menus, working with widgets, installing plugins, creating child themes, and customizing themes. Gather your questions and bring them to class!
Prerequisites and Preparation:
For this introductory-level class, you’ll need:
a laptop with a web browser (*Chrome preferred, but see note below about Safari.)
a sense of humor 😉
a WordPress site – one of the following options would be good:
We will not be able to assist individuals during classtime in installing a live WordPress site on their own webhost. There are too many variations in webhost configurations! If you experience any difficulties installing WordPress on your webhost, contact Anne for assistance a few days before class, or use WordPress.com or Flywheel for this class.
What: GDI (Girl Develop IT) online class with Anne Katzeff When: Tues., March 16, 2021 at 3pm (EDT) Where: GDI online class Price: $40. Reserve your spot on the GDI site: Intro. to WordPress
Introduction to Web Design
February 16, 2021
Key Design Principles and How to Implement Them!
Anne shares her design knowledge in this free online class offered by Girl Develop IT (GDI).
Web design is the visual styling and layout of a website. It requires a good understanding of color, type, alignment, and harmony. With pleasing aesthetics, organized navigation, and sensible UX, visitors are more likely to stay on the site and view multiple pages.
We’ll have a hands-on evening practicing the key principles of design and implementing them. Design is more than colors and fonts: it begins with establishing client goals, formulating a strategy to achieve those goals, and creating a strong design concept to support the strategy. Brainstorming and sketching out ideas is part of this fun process, so bring paper and pen or tablet to get started!
Once you’ve got the design figured out, you use HTML and CSS to build the site. As time allows, we’ll explore how to: add contrast, use continuity, align items, group elements together, improve hierarchy, and ensure good readability.
Gather your questions and bring them to our class!
What: GDI (Girl Develop IT) online class with Anne Katzeff When: Tues., Feb. 16, 2021 at 3pm (EDT) Where: GDI online class Details:Intro. to Web Design. NOTE: class is full and REGISTRATION IS CLOSED!
Anne partners again as a teacher assistant with instructor Karen Gold in this interactive session about learning from eCom mistakes. Anne’s design and developer background, combined with Karen’s eCommerce and marketing expertise, make this a unique opportunity to learn a whole lot about online sales. We’ll cover the following topics (and more!):
Choosing the right url
Building a Brand and how to use your own private label products to built awareness for your brand
Understanding your store’s profitability and costs for customer acquisition, shipping, customer service, advertising, apps..
The importance of reviews and how to get more of them
Understanding email option, SEO and Google Analytics
[Online] Website Rx: Taking Your Online Store & Website to the Next Level
Thu, Oct 22, 6:00 PM (EDT)
Anne will be a teacher assistant for this primer on how to attract and engage visitors to your website. The Website Check-up is for all websites on all platforms (SquareSpace, WordPress, Shopify, Big Commerce, etc). This collaborative class will review best practices and allow the class members to share feedback with each other to help everyone maximize their own websites.
Anne will be a teacher assistant for a 2-part Shopify online class. Great intro. to this e-commerce platform. Check it out and register now!
What: Shopify class When: Shopify 101 – Tuesday, Sept. 22, 2020 Shopify 102 – Thursday, Sept. 24, 2020 Where: online (get link via after you register) Details:GDI (Girl DevelopIT) Eventbrite Registration page
[Online] Using Migration and Cloning Tools for WordPress Sites
Thursday, May 21, 2020
WPSWFL co-organizer, Anne Katzeff, will present a tutorial about migration, the process of cloning a website and moving it to another location. Some of the more common reasons for migrating a site are a change of web host, a change in domain name, or creating a development site to test things. There are many migration and cloning tools for WordPress. Plugins are the easiest tools to use for this purpose. In this tutorial, Anne will show you how to use 3 of her favorite plugins that replicate all of the files and the database from one site to another: Duplicator, Backup Buddy, and All-in-1 WP Migration.
What: WordPress MeetUp SWFL When: Thursday, May 21, 2020 – 6:30 to 7:30pm Where: online (get link via our MeetUp page) Details:WordPress MeetUp Southwest Florida
Spirit Festival
March 7, 2020
JOIN US AT THE SPIRIT FESTIVAL – I’ll be participating in this wonderful event, held at the beautiful Unity of Naples campus. This will be an opportunity for you to see my recent paintings, including our South Africa trip and Southwest Florida! Also for sale will be notecards and prints of my art. @peggy_kornegger will be selling her books. …. The day will be filled with readers, healers, classes, inspirational conversations, workshops, movement and meditations!!
When: Sat., March 7, 2020 at 10 AM – 4 PM Where: Unity of Naples Church 2000 Unity Way, Naples, FL 34112 Details:Spirit Festival 2020
Nature Journaling: Botany Through Art Show
February 29, 2020
JOIN US TO CELEBRATE – A special, one-day show of work done by students in our workshop Nature Journaling: Botany Through Art.
I am 1 of 12 lucky people who qualified for a free watercolor class, sponsored by a grant received by Naples Botanical Garden! 8 weeks of Monday mornings at the Garden, including supplies. Meet our wonderful teacher, Elizabeth Smith, who taught us so much, and my classmates, who are the nicest people!
When: Sat., Feb. 29, 2020 at 10 AM – 12 PM Where: Naples Botanical Garden Kapnick Hall Terrace 4820 Bayshore Drive Naples, FL 34112 Details:Nature Journaling
Search Engine Optimization for Content Creators
January 16, 2020
Learn about some good habits for your day-to-day blogging and content creation tasks!
WPSWFL co-organizer, Anne Katzeff, will facilitate a discussion about Search Engine Optimization (SEO), an ongoing process of preparing your website content for discovery by the web’s search engines. Better preparation equals better optimization. Getting your site to rank in the search lists is not an simple task, nor will it happen overnight. With longevity, continuity, and quality, your site will at least have a semblance of hope in appearing in the top ranking tiers.
WordPress Bi-Weekly Coffee Klatch – The Functions File
November 13, 2019
Most WordPress themes have a functions file. It contains configurations for the theme’s back-end behavior: functions (like how many widgets in the footer and how many navigation menus are offered), actions, hooks, filters, fonts, copyright, default image sizes, and so much more! You can extend the functionality of a site by modifying and/or adding to the functions file.
WPSWFL co-organizer, Anne Katzeff, will give a demo of some key things you can change in the file. She’ll offer options for how to make the changes and emphasize best practices (like backing up the file before you touch it). Even if you are a novice, you will gain SOMEthing from this presentation. Bring your questions and your curiosity!
What: WordPress Meetup SWFL Coffee Klatch When: Wednesday, Nov. 13, 2019 – 11am to 12noon Where: The Grind Coffee House and Roaster 16250 Summerlin Rd · Fort Myers, FL Details:WordPress MeetUp Southwest Florida – Coffee Klatch
Incorporating Social Media with Your Website
August 6, 2019
Integrating social media into your website is an important way to widen your reach, deepen engagement with your audience, and build brand recognition. It’s a form of digital marketing that can be fun and fulfilling. When used with intelligent strategies, social media contributes to increased support, sales and donations.
The evening will begin with Anne sharing her thoughts about the value and promise of story, and the importance of authenticity. Goals need to be identified at the beginning of any project. Underpinning those goals is the need to find our “voice” and stay true to who we are in the digital barrage of distractions.
Anne’s presentation will then focus on the actual tools you can use to achieve your goals with integrity and genuineness. Some of the questions we’ll tackle:
• What are the usual suspects (Facebook, Instagram, Twitter, etc)? • Are there other devices and applications available? • How do you use them? • Should you put them on your website? • Do you install anything on your computer?
Please join us! Bring your good humor and your story!
What: Tech4Good SWFL MeetUp When: Tues., August 6, 2019 – 6 to 8pm Where: Unitarian Universalist Congregation: 6340 Napa Woods Way · Naples, FL Details:Tech4Good SWFL MeetUp Event page
There has been an explosion in the number of WordPress themes being developed in the past few years. The sheer volume of offerings can make theme selection an overwhelming challenge. Making an informed choice is the first step towards a wise choice.
Anne will present a brief history of her path through the theme labyrinth, then describe her current approach in choosing a WordPress theme. It is rarely based on aesthetics. She focuses on features, functionality, and Gutenberg-compatibility.
We’ll have plenty of time for discussion and sharing:
Anne shares her design knowledge at Southwest Florida’s next WordPress MeetUp. Don’t miss it!
Web design is the visual styling and layout of a website: it requires a good understanding of color, type, alignment, and harmony. With pleasing aesthetics, organized navigation, and sensible UX, visitors are more likely to stay on the site and view multiple pages.
We’ll have a hands-on evening practicing the key principles of design and implementing them in WordPress. Design is more than colors and fonts: it begins with establishing client goals, formulating a strategy to achieve those goals, and creating a strong design concept to support the strategy. Brainstorming and sketching out ideas is part of this fun process, so bring paper and pen or tablet to get started!
What: WordPress Meetup SWFL @wpswfl with Anne Katzeff @ASKDesign2 // Sponsored by @VX_Naples When: Thurs., 11/15 at 6pm Where: VentureX, Mercato, Naples, FL 34109 Details:WordPress MeetUp Southwest Florida
Share Your Fave Plugins for WordPress
September 20, 2018
Should be one lively discussion. Come and join us!
Don’t miss it! Naples – Thu 9/20 at 6pm – WordPress Meetup SWFL @wpswfl https://nptp.us/2OsjwTR “Share your favorite Plugins & Reusable Blocks for Content Creators” w/ Anne Katzeff @ASKDesign2 & Birgit Pauli-Haack @PauliSystems // Sponsored by @VX_Naples
Introduction to WordPress
May 23, 2018
Anne is teaching this class, hosted by Girls Develop IT Boston
Come to this hands-on class and find out what the heck WordPress is and whether or not it’s the platform for you! We’ll provide an overview of WordPress, one of the most popular web applications for content management and blogging available today. It is a powerful and flexible way to build a website.
In this one night, 2 hour class, we will compare WordPress.org with WordPress.com and discover the key attributes of shared and managed hosting plans. We’ll learn about installing and configuring basic settings in WordPress, choosing and installing a theme, adding new pages and posts, creating nav menus, working with widgets, installing plugins, creating child themes, and customizing themes. Gather your questions and bring them to class!
For this introductory-level class, you’ll need:
• laptop with a web browser (*Chrome preferred, but see note below about Safari.) • sense of humor 😉 • WordPress.org site or WordPress.com account OR • a local WordPress installation with one of the following programs: Desktop Server Limited (free) or Premium ($) installed on your laptop – https://serverpress.com/get-desktopserver/ *Requires Safari. OR Local by Flywheel (free) installed on your laptop – https://local.getflywheel.com/ Desktop Server and Local by Flywheel are both awesome and easy to use!
The gallery at the Mass. Audubon’s “Habitat” Sanctuary is a beautiful place to visit any time of year. Come to view the nice range of artwork, then go for a walk in the surrounding woods.
Duration of Exhibit: December 1-29, 2017
Reception: December 10 from 1-3pm. Open to the public. Light refreshments will be served.
Details: Buy gifts that support local artists!
Where: Mass. Audubon Habitat Education Center and Wildlife Sanctuary * 10 Juniper Rd. * Belmont, MA 02478 More details on the Mass. Audubon Habitat website.
Gallery Hours: Monday-Friday 8:30am-4:30pm, Saturday and Sunday 10am-4pm Call ahead; the gallery may be closed for weekend functions.
Amid all of the political “noise” this past year, I wanted to keep centered and grounded. Instead of always reacting to what was going on, I sought to find quiet places in nature to help me stay clear-headed and thoughtful. —Anne
When: early November 2017
Reception: Sunday, November 5; 4:30–6:30pm
Hours: Tuesday through Saturday, 1-4pm
Where:Wedeman Gallery at the Yamawaki Art and Cultural Center * Lasell College *47 Myrtle Avenue * Newton, MA 02466.
Where: Anne was in the Central School * 20 Academy St. * Arlington, MA 02476. Other artists will be in Town Hall, adjacent to the Central School.
Details: 60+ local artists and performers. Anne displayed her recent work, including art from her trip to Asheville, N.C. Pricing was dramatically reduced for this special one-day event! ASK Design Facebook fans get an additional 10% discount!
Anne had a few paintings in this wonderful group show
Duration of Exhibit: June 15 – Aug. 23, 2017.
Opening Reception: June 15, 6–8pm Open to the public. Wine/Light refreshments will be served.
Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478. More details on the BGA website.
Lots of activity!
Art at the Market
Anne made art with kids and adults
When: August 3, 4:30 to 6:30 pm Where: Belmont Farmers Market, Belmont Center, MA 02478 (Parking Lot) Details: Kids and adults alike are invited to participate in this annual art activity. Free, hugely popular, and loads of fun! The locally grown veggies and fruits, artisanal breads, and yummy treats inspire our drawings as we relax together and enjoy the market’s activities. When finished, your art gets hung in our informal “gallery” (or you can take it home). Come and join us!
Anne had a painting in this show AND presented a talk with her partner, Peggy, for a special events weekend!
Key Information
Duration of Exhibit: March 17 – May 5, 2017
Special Reception: Thurs., March 30, 6-8 pm Open to the public. Wine/Light refreshments will be served.
Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478. More details on the BGA website
SPECIAL EVENTS
Author & Artist Collaboration: How We Self-Published Fri., March 31, 7-9pm Artist Anne Katzeff and writer Peggy Kornegger talk about their experience of writing, editing, designing, and publishing Peggy’s book Lose Your Mind, Open Your Heart, which features many of Anne’s flower and landscape paintings.
Floral Arrangement Design Workshop Sat., April 1, 2-3pm
An opportunity to see many new and recent pieces that Anne has painted
When: March through April 2017
Reception: March 16, 2017; 6-8pm Light refreshments will be served.
Where: Brigham House, 341 Mt. Auburn Street, Watertown, MA 02472 Brigham House website
Details: Anne’s new and recent work is on display in the cozy and warm Brigham House gallery. Paintings from her North Carolina trip, as well as several pieces celebrating the American southwest, will be included in the show.
1 of my art pieces was in this juried group show, a collaboration with the public library.
All artwork is inspired by Anita Diamont’s novel “The Boston Girl”, the book selected for the library’s 2016 One Book, One Belmont town-wide event. The novel’s central theme is family and family relationships.
When: April 3 to May 8, 2016
Reception: April 8, 2016; 6-8pm
Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478. More details on the BGA website
Beadesigners International – Websites for Artists
I was one of the speakers in this presentation about website options for artists and creative folks.
Are you considering setting up a website for your art business? Do you have a website, but aren’t happy with it, or need a change?
Come hear beader artist (as well as BDI member) Sarah Beardslee, plus web designer and artist Anne Katzeff talk about their experiences with websites and web design. This will be a great opportunity to learn what your options are. Learn about website platforms, such as Etsy, Amazon Online, Artspan (Jewelspan), WordPress, Squarespace, and Wix. You will gain insights into the pros and cons of each platform, in order to help you decide which one works best for you.
A good portion of the discussion will concern ecommerce and marketing. There are many scenarios to choose from: get help narrowing down your choices. Ask questions and get answers!
When: Wed., February 17, 2016, 7pm – 9pm
Where: Lexington Arts and Crafts Society (LACS) 130 Waltham St.; Lexington, MA 02421 781-862-9696 * LACS Website
Preparing Your Images for Web & Print
Lecture and Hands-on Workshop Led by Anne
Having trouble resizing your images for use on the web or in print? This lecture is geared to clarify the process and will include a slideshow highlighting key points of resizing images. It includes a hands-on component using your laptop or iPad. Basic resizing, color modes and compression will be clearly defined. If you are bringing a laptop, download and install the free software “GIMP”. This is both PC and MAC compatible, but not for the iPad. If you are bringing an iPad, you can use Pixlr, a free ONLINE program. Pixelmator is an alternative to GIMP that iPad users might want to investigate and use. Make sure you have a few images that you would like to work with loaded on your device.
When: Friday, Nov. 20, 2015 * 1 – 2:30 pm
Where: South Shore Art Center * 119 Ripley Road * Cohasset, MA 02025 SSAC Website
Price: $10 for SSAC members. $20 for non-members.
Welcome to the World of WordPress
Anne led this workshop
Have you ever wondered what all of the hype is about WordPress? What the heck is it anyway? What is a Content Management System? Should I be using WordPress?How do I use it?
Anne will answer these questions by introducing you to the wonderful world of WordPress. There are lots of ways to build a website, and WordPress is one of the most popular, powerful, and flexible options. Bring your laptop if you’ve already got a WordPress site and want to do some hands-on work. Otherwise, just sit back, relax, and listen as Anne shows you some of the inner-workings of WordPress.
When: Wednesday, Oct. 21, 2015 * 7 – 9 pm
Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478 http://www.belmontgallery.org/
Belmont Gallery of Art – 10 Year Anniversary Show
Anne had a painting in this special exhibit
Duration of Show: Sept. 24 through Oct. 30, 2015 Join us for the Gala Reception on Oct. 16, 6 – 9 pm!
Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478
Details: The 10th Anniversary Show marks the extraordinary milestone by honoring the work of the many artists who made its first ten years a rousing success.
