Calendar

Upcoming Events

Incorporating Social Media with Your Website

Integrating social media into your website is an important way to widen your reach, deepen engagement with your audience, and build brand recognition. It’s a form of digital marketing that can be fun and fulfilling. When used with intelligent strategies, social media contributes to increased support, sales and donations.

The evening will begin with Anne sharing her thoughts about the value and promise of story, and the importance of authenticity. Goals need to be identified at the beginning of any project. Underpinning those goals is the need to find our “voice” and stay true to who we are in the digital barrage of distractions.

Anne’s presentation will then focus on the actual tools you can use to achieve your goals with integrity and genuineness. Some of the questions we’ll tackle:

• What are the usual suspects (Facebook, Instagram, Twitter, etc)?
• What other devices and applications are available?
• How do you use them?
• How do you put them on your website?
• Do you install anything on your computer?

Please join us! Bring your good humor and your story!

What: Tech4Good SWFL MeetUp
When: Tues., August 6, 2019 – 6 to 8pm
Where: Unitarian Universalist Congregation:
6340 Napa Woods Way · Naples, FL
Details: Tech4Good SWFL MeetUp Event page

Recent Events

Choosing a WordPress Theme

There has been an explosion in the number of WordPress themes being developed in the past few years. The sheer volume of offerings can make theme selection an overwhelming challenge. Making an informed choice is the first step towards a wise choice.

Anne will present a brief history of her path through the theme labyrinth, then describe her current approach in choosing a WordPress theme. It is rarely based on aesthetics. She focuses on features, functionality, and Gutenberg-compatibility.

We’ll have plenty of time for discussion and sharing:

• Would Anne’s method works for you?
• Share other ways of selecting themes.
• What frameworks are available?
• Should you consider managed hosting?
• Compile a list of best practices.

What: WordPress MeetUp SWFL
When: Thursday, April 18, 2019 – 6 to 8pm
Where: VentureX, Mercato, Naples, FL 34109
Details: WordPress MeetUp Southwest Florida

CELEBRATE THE EARTH!
 

50% off ALL original artwork through April 22

I celebrate the earth with each landscape and floral that I paint. There is so much beauty that surrounds us in nature. We feel better when we spend time outdoors. Hopefully, my art reminds people of this beauty and motivates them to cherish our planet by taking good care of it.
.
Please DM me if you are interested in purchasing a piece of art.
• Original Art: “LETTUCE LAKE AT CORKSCREW SWAMP”; Pastel • 10″x8”; with mat: $125.
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• Fans of my ASK Design Facebook page get a discount code to use in my Fine Art America shop, where you’ll find prints, totes, tees, phone cases, & other goodies:
https://www.facebook.com/ASKDesign/

Introduction to Web Design

At the WP Coffee Klatch in Ft. Myers, I’ll be doing a condensed version of my presentation on web #design principles. Come & join in on the fun!

What: WordPress Meetup SWFL Coffee Klatch
When: Wednesday, April 3, 2019 – 11am to 12noon
Where: The Grind Coffee House and Roaster
16250 Summerlin Rd · Fort Myers, FL
Details: WordPress MeetUp Southwest Florida – Coffee Klatch

Introduction to Web Design

Key Design Principles and How to Implement Them!

Anne shares her design knowledge at Southwest Florida’s next WordPress MeetUp. Don’t miss it!

Web design is the visual styling and layout of a website. It requires a good understanding of color, type, alignment, and harmony. With pleasing aesthetics, organized navigation, and sensible UX, visitors are more likely to stay on the site and view multiple pages.

We’ll have a hands-on evening practicing the key principles of design and implementing them in WordPress. Design is more than colors and fonts: it begins with establishing client goals, formulating a strategy to achieve those goals, and creating a strong design concept to support the strategy. Brainstorming and sketching out ideas is part of this fun process, so bring paper and pen or tablet to get started!

What: WordPress Meetup SWFL @wpswfl with Anne Katzeff @ASKDesign2 // Sponsored by @VX_Naples
When: Thurs., 11/15 at 6pm
Where: VentureX, Mercato, Naples, FL 34109
Details: WordPress MeetUp Southwest Florida

Share Your Fave Plugins for WordPress

Should be one lively discussion. Come and join us!

Don’t miss it! Naples – Thu 9/20 at 6pm – WordPress Meetup SWFL @wpswfl https://nptp.us/2OsjwTR “Share your favorite Plugins & Reusable Blocks for Content Creators” w/ Anne Katzeff @ASKDesign2 & Birgit Pauli-Haack @PauliSystems // Sponsored by @VX_Naples

Introduction to WordPress

Anne is teaching this class, hosted by Girls Develop IT Boston

If you’re wondering what the heck WordPress is and whether or not it’s the platform for you, come to this hands-on class and find out! We’ll provide an overview of WordPress, one of the most popular web applications for content management and blogging available today. It is a powerful and flexible way to build a website.

In this one night, 2 hour class, we will compare WordPress.org with WordPress.com and discover the key attributes of shared and managed hosting plans. We’ll learn about installing and configuring basic settings in WordPress, choosing and installing a theme, adding new pages and posts, creating nav menus, working with widgets, installing plugins, creating child themes, and customizing themes. Gather your questions and bring them to class!

For this introductory-level class, you’ll need:

• a laptop with a web browser (*Chrome preferred, but see note below about Safari.)
• a sense of humor 😉
• a live WordPress.org site or WordPress.com account
OR
• a local WordPress installation with one of the following programs:
Desktop Server Limited (free) or Premium ($) installed on your laptop – https://serverpress.com/get-desktopserver/
*Requires Safari.
OR
Local by Flywheel (free) installed on your laptop – https://local.getflywheel.com/
Desktop Server and Local by Flywheel are both awesome and easy to use!

When: Wednesday, May 23, 2018 * 6:30 – 8:30 pm

Where: Kensho Technologies * 44 Brattle St. * Cambridge, MA 02138
https://www.kensho.com/

Price: $35. Reserve your spot on the GDI Boston MeetUp site.

Mass Audubon Member’s Art Show

Anne has a painting in this group show 

The gallery at the Mass. Audubon’s “Habitat” Sanctuary is a beautiful place to visit any time of year. Come to view the nice range of artwork, then go for a walk in the surrounding woods.

Duration of Exhibit: December 1-29, 2017

Reception: December 10 from 1-3pm.
Open to the public. Light refreshments will be served.

Details: Buy gifts that support local artists!

Where: Mass. Audubon Habitat Education Center and Wildlife Sanctuary * 10 Juniper Rd. * Belmont, MA 02478
More details on the Mass. Audubon Habitat website.

Gallery Hours:
Monday-Friday 8:30am-4:30pm,
Saturday and Sunday 10am-4pm
Call ahead; the gallery may be closed for weekend functions.

Small Works Juried Show

Anne has two paintings in this juried show 

Duration of Exhibit: December 7–23, 2017

Opening Reception: December 7, 2017; 6–8pm

Where: Artists Corner & Gallery * 566 Mass. Ave.* West Acton, MA 01720.
More details on the ACG website.

Small Works Holiday Show and Sale

Anne has four paintings in this group show 

Duration of Exhibit: Dec. 8–10 and Dec. 15–17, 2017

Open House: December 9, 2017; 12–5pm
Live music, sweets, and shopping! What a nice way to spend an afternoon…

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478.
More details on the BGA website.

Home Exhibit

Anne has two paintings in this group show 

Duration of Exhibit: October 22 – December 21, 2017

Wine Reception: November 3, 2017; 6:30–8:30pm
Open to the public. Wine/Light refreshments will be served.

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478.
More details on the BGA website.

Creative Showcase 2017 Exhibit

Creative Endeavors by Faculty and Staff of Lasell College
Anne will have one painting in this group show 

Duration of Exhibit: November 14 through December 6, 2017

Hours: Tuesday through Saturday, 1-4pm

Where: Wedeman Gallery at the Yamawaki Art and Cultural Center * Lasell College *47 Myrtle Avenue * Newton, MA 02466.

Reactions Exhibit

Anne had one painting in this group show.

Amid all of the political “noise” this past year, I wanted to keep centered and grounded. Instead of always reacting to what was going on, I sought to find quiet places in nature to help me stay clear-headed and thoughtful. —Anne

When: early November 2017

Reception: Sunday, November 5; 4:30–6:30pm

Hours: Tuesday through Saturday, 1-4pm

Where: Wedeman Gallery at the Yamawaki Art and Cultural Center * Lasell College *47 Myrtle Avenue * Newton, MA 02466.

Arlington Open Studios

NOTE: A ONE-DAY event this year! 

When: Saturday, October 14 at 12 PM – 5 PM

Where: Anne was in the Central School * 20 Academy St. * Arlington, MA 02476.
Other artists will be in Town Hall, adjacent to the Central School.

Details: 60+ local artists and performers. Anne displayed her recent work, including art from her trip to Asheville, N.C. Pricing was dramatically reduced for this special one-day event!
ASK Design Facebook fans get an additional 10% discount!

Belmont Art Association New Works Exhibit

Anne had a few paintings in this wonderful group show 

Duration of Exhibit: June 15 – Aug. 23, 2017.

Opening Reception: June 15, 6–8pm
Open to the public. Wine/Light refreshments will be served.

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478.
More details on the BGA website.

A Sampling of Past Events

Art at the Market

Anne made art with kids and adults

When: August 3, 4:30 to 6:30 pm
Where: Belmont Farmers Market, Belmont Center, MA 02478 (Parking Lot)
Details: Kids and adults alike are invited to participate in this annual art activity. Free, hugely popular, and loads of fun! The locally grown veggies and fruits, artisanal breads, and yummy treats inspire our drawings as we relax together and enjoy the market’s activities. When finished, your art gets hung in our informal “gallery” (or you can take it home). Come and join us!

Anne wrote about the event in 2011:
https://www.askdesign.biz/blog/2011/08/art-at-the-market-kids-love-it/

Watertown Art Association 2017 Annual Exhibit

Anne had a painting in this group show!

Key Information

Duration of Exhibit: April 30 – May 21, 2017

Opening Reception: Sun., April 30, 2-4 pm
Open to the public.

Where:
The Arsenal Project Mall Innovation Space (across from “Hatch”)
485 Arsenal Street, Old Navy Entrance, Watertown, MA

More details on the WAA website

Gallery Hours

Saturdays, May 6, 13 and 20: 2 – 4 pm
Sundays, May 7, 14 and 21: 2-4 pm

Art Blooms in Belmont

Anne had a painting in this show AND presented a talk with her partner, Peggy, for a special events weekend!

Key Information

Duration of Exhibit: March 17 – May 5, 2017

Special Reception: Thurs., March 30, 6-8 pm
Open to the public. Wine/Light refreshments will be served.

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478.
More details on the BGA website

SPECIAL EVENTS

• Author & Artist Collaboration: How We Self-Published
  Fri., March 31, 7-9pm
  Artist Anne Katzeff and writer Peggy Kornegger talk about their experience of writing, editing, designing, and publishing Peggy’s book Lose Your Mind, Open Your Heart, which features many of Anne’s flower and landscape paintings.
• Floral Arrangement Design Workshop
  Sat., April 1, 2-3pm
• The Art of Origami Flowers
  Sunday April 2, 1-3pm

Solo Exhibit Open Air

An opportunity to see many new and recent pieces that Anne has painted

When: March through April 2017

Reception: March 16, 2017; 6-8pm
Light refreshments will be served.

Where: Brigham House, 341 Mt. Auburn Street, Watertown, MA 02472
Brigham House website

Details: Anne’s new and recent work is on display in the cozy and warm Brigham House gallery. Paintings from her North Carolina trip, as well as several pieces celebrating the American southwest, will be included in the show.

Family Ties – One Book One Belmont

1 of my art pieces was in this juried group show, a collaboration with the public library.

All artwork is inspired by Anita Diamont’s novel “The Boston Girl”, the book selected for the library’s 2016 One Book, One Belmont town-wide event. The novel’s central theme is family and family relationships.

When: April 3 to May 8, 2016

Reception: April 8, 2016; 6-8pm

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478.
More details on the BGA website

Beadesigners International – Websites for Artists

I was one of the speakers in this presentation about website options for artists and creative folks.

Are you considering setting up a website for your art business? Do you have a website, but aren’t happy with it, or need a change?

Come hear beader artist (as well as BDI member) Sarah Beardslee, plus web designer and artist Anne Katzeff talk about their experiences with websites and web design. This will be a great opportunity to learn what your options are. Learn about website platforms, such as Etsy, Amazon Online, Artspan (Jewelspan), WordPress, Squarespace, and Wix. You will gain insights into the pros and cons of each platform, in order to help you decide which one works best for you.

A good portion of the discussion will concern ecommerce and marketing. There are many scenarios to choose from: get help narrowing down your choices. Ask questions and get answers!

When: Wed., February 17, 2016, 7pm – 9pm

Where:
Lexington Arts and Crafts Society (LACS)
130 Waltham St.; Lexington, MA 02421
781-862-9696 * LACS Website

Preparing Your Images for Web & Print

Lecture and Hands-on Workshop Led by Anne

Having trouble resizing your images for use on the web or in print? This lecture is geared to clarify the process and will include a slideshow highlighting key points of resizing images. It includes a hands-on component using your laptop or iPad. Basic resizing, color modes and compression will be clearly defined. If you are bringing a laptop, download and install the free software “GIMP”. This is both PC and MAC compatible, but not for the iPad. If you are bringing an iPad, you can use Pixlr, a free ONLINE program. Pixelmator is an alternative to GIMP that iPad users might want to investigate and use. Make sure you have a few images that you would like to work with loaded on your device.

When: Friday, Nov. 20, 2015 * 1 – 2:30 pm

Where: South Shore Art Center * 119 Ripley Road * Cohasset, MA 02025
SSAC Website

Price: $10 for SSAC members. $20 for non-members.

Welcome to the World of WordPress

Anne led this workshop

Have you ever wondered what all of the hype is about WordPress? What the heck is it anyway? What does WordPress do? What is a Content Management System? Should I be using WordPress?

Anne will answer these questions by introducing you to the wonderful world of WordPress. There are lots of ways to build a website, and WordPress is one of the most popular, powerful, and flexible options. Bring your laptop if you’ve already got a WordPress site and want to do some hands-on work. Otherwise, just sit back, relax, and listen as Anne shows you some of the inner-workings of WordPress.

When: Wednesday, Oct. 21, 2015 * 7 – 9 pm

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478
http://www.belmontgallery.org/

Belmont Gallery of Art – 10 Year Anniversary Show

Anne had a painting in this special exhibit

Duration of Show: Sept. 24 through Oct. 30, 2015
Join us for the Gala Reception on Oct. 16, 6 – 9 pm!

Where: Belmont Gallery of Art, Homer Municipal Building * 19 Moore St. * Belmont Center, MA 02478

Details: The 10th Anniversary Show marks the extraordinary milestone by honoring the work of the many artists who made its first ten years a rousing success.

More details on the BGA website

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