Our first project for my Graphic Design 2 class last semester (fall 2016) was a Distracted Driving Campaign. This is a subject that touches all of us, and I was really impressed with the students’ level of commitment and analytical thought in tackling the project. We had good discussions about our own experiences and all of the ways a person could be distracted while driving. Foremost on our list was texting and use of a cell phone. Also included on our list: drinking, drugs, too much talking, loud music, reading, using the computer, and applying makeup, all while driving! I thought the students did a great job researching the issue, sharing stories and ideas, and designing effective campaigns.
We discovered many groups doing the hard work of educating the public about distracted driving. Students could choose an existing group or invent their own for the purposes of the project campaign. A few organizations stood out for us and are worth mentioning here:
- It Can Wait
- Decide to Drive
- Distraction.gov (official government website for distracted driving)
- EndDD (End Distracted Driving)
- logo – Must show in black & white, as well as in 4/c (four-color = cmyk; for poster) and 2/c (for T-shirt); must be 300 ppi. Must use logo on poster and t-shirt.
- poster – 24″x36″, plus 9 pt. bleeds. 4/c (four-color), 300 ppi
- t-shirt – 8″ square. optional colors, 300 ppi
- logo – Can be type, graphic mark, or a combination of both
- poster – Logo, at least 1 image, 1 headline, 1 Call-to-Action that includes 1 phone number and/or 1 website URL
- t-shirt – Logo, at least 1 image, 1 headline
- campaign – Can be an existing organization or an imaginary one.
Student Designs: Posters
Student Designs: T-Shirts
We do class critiques every week and the students are always curious to know what people think about their designs. We welcome your feedback, too! Sharing your thoughts adds new perspectives and contributes to the students’ educational experience.
Related Posts and Pinterest Board
Anti-Bullying Project in GD2 Class
Anti-Bullying Project 2015
Sochi Posters by Design Students
Sochi Olympics: Lessons Beyond Design
Design Inspiration: A.M. Cassandre
Anne’s Distracted Driving Pinterest Board